8 Reasons Why Your Twitter Following Isn’t Growing

8 Reasons Why Your Twitter Following Isn’t Growing

Your Twitter following isn’t growing. You don’t know why. You’ve tried everything, and you have no clue what to do next. But, what if the problem exists because of what’s already there? Are you even getting the basics right? Before you delve into growth tactics, there are simple things which may be getting in your way. Perhaps the signals you’re sending out aren’t inviting people in. Time to stop and take a good, hard look at it before you go any further.

Twitter is kind of my thing. It’s been the easiest platform for me to grow. The beauty of Twitter is that there’s such an active community on there and, better yet, despite some of it’s annoying features, there are no algorithms to hold you back.

The result of my fast growth on Twitter is either people thinking I’ve bought my followers (which I’d never do because I can think of 1001 things I’d rather spend money on) or people asking me how I’ve done it. They’ll come to me and ask if I can take a look at their account and tell them what they’re doing wrong.

Let’s kick this off with an important message.

What I’m about to share isn’t the be all and end all – it’s based on my opinions and the reasons I choose not to follow people. I’m fairly generous with following, especially when it comes to other bloggers. That said, there are some things I see and they immediately make me think twice. Others may think completely differently to me, and that’s fine. I don’t believe in trying to assert rules of a “right way” and a “wrong way” of doing things, so the following are just suggestions.

You might read through this list and think “crap, I do that!” So, listen: just because you’re doing some or all of these things doesn’t mean you should feel bad about yourself. It is, in no way, intended to do that. It’s meant to inform you so you can make tweaks and, hopefully, get your account off the ground.

You came to this post because you wanted to know why your Twitter following isn’t growing, so let’s have a look at some possibilities.

1. Your account is purely promotion.

Brand, blogger or business, if you’re shoving what you have on offer down people’s throats, they’re not going to want it clogging up their timeline.

Do I use Twitter as a tool for promotion? Of course I do. Five or six tweets a day are to promote my blog posts. But, I actually get quite uncomfortable if I don’t get the chance to tweet or retweet other things in between. Looking at my own profile being full of promo irritates me as much as seeing it on someone else’s.

We get it – you’re using social media as a marketing tool. That’s cool. You just need to remember that there’s a fine line, and if I come to your profile and you haven’t done anything else for days, I’m not clicking that follow button. This covers purely promoting your blog, your product or your other social media profiles.

Once you’re mixed into my timeline, you’re maybe thinking it won’t matter. They won’t be consecutive, after all – the content from others I follow will mix in and it’ll all be good. You’re not wrong but, right now, this is the first impression I’m getting of you.

Treat Twitter as a behind the scenes. Give people snippets of your life beyond your blog or business. Share your thoughts about random things. Provide little nuggets of wisdom. Terrifying as it is sometimes, be you! It’s the best way.

2. All you do is retweet other people.

I am the first to shout about how important it is to support others. One of the best – and easiest – ways to do this is to retweet them.

Yet, if that’s all you’re doing, is there any point in me following you? If I follow you, it’s because I want to see YOUR personality, and what you’re about. It’s great to be generous with your retweets but if that’s all I can see – how am I supposed to find you in amongst all of that?

Worse still, if all you do is retweet celebrities, I’m out.

3. You have blatantly obvious automated tweets.

By this, I don’t mean scheduled tweets, but rather the ones along the lines of “I’ve had x amount of unfollowers this week.” What this tells me is that you’re a little hung up on numbers. If you want to know that information, no worries – just don’t broadcast it for everyone to see.

Often, I think people simply forget to turn it off whenever they sign up for these services, but I’m not going to follow you and hang about until you’ve done it. What if you never do?

4. You don’t have a Twitter bio.

Come on. Stick a few lines in there about how AWESOME you are…

…Okay, maybe not. I can’t imagine bragging will do you any favours. I can tell you what will, though: showing people a little bit of spark. Or, at the very least, give people an opportunity to think “hey, we have something in common.”

I see the words “cat lady” in a bio, I’m sold. Similarly, when the words “mental health advocate” make an appearance, I’m tempted to follow this fabulous person who is fighting for a cause so close to my heart. These are personal things which instantly draw me to the account owner. If you’re going for a more professional vibe, then at least let people know what it is you do.

Writing bios is hard, especially when they’re so short, but give it a go. You can always edit it, but give people something to work with. If you need a hand, take a look at this article for some guidance.

5. Your profile picture is a logo, or something else impersonal.

I actually have mixed feelings on this. The reason I’m including it in this list is simple: other people have told me they don’t like it. Who is behind the account? Who am I connecting with?

Social media is about networking, connecting and building relationships. Whether those are personal or professional, people still yearn to know who is at the other side.

I get that not everybody is comfortable with having their picture on there, which is why I’m a little more forgiving – especially if I can tell it’s a blog logo. Yet, if it’s a generic stock image or what looks like clip art, I’m less keen because it doesn’t really tell me anything about you.

6. You only use it to share Instagram links.

I see this a lot less often than I used to, but if this is the case, I might follow you on Instagram, but following you on Twitter? Pointless.

Again, maybe this is automatic and you haven’t turned it off. The message it sends is that you’re more active over on Instagram than Twitter, so why should I bother following you on both?

7. You’re not original.

Don’t panic – this is a very specific example, and I’m not about to pick apart personalities.

What I mean by this is, if your timeline is full of thoughts and quotes that are not your own, I’m not interested. The occasional one is cool, and I’ve been known to do it myself.

I’m talking about tweet after tweet of words that you didn’t write. Perhaps this is because I’m fascinated by other people and utterly intrigued by who they are, so I want to know about them. Not the same old quote I’ve seen a thousand times. If I wanted to read this stuff, I’d follow accounts specifically for that.

8. You hashtag every word.

This could be a personal pet peeve of mine, I’m not sure, but when your tweets are exclusively hashtags (or near enough), I quickly lose interest. It’s excessive and unnecessary.

Up to now, I haven’t decided what irks me more – when people create a sentence with hashtags, or when it’s just random hashtags thrown together.

I understand the logic. You’re trying to reach as many people as possible, but you don’t need every single word to be a hashtag to achieve that. Personally, with the exception of retweet accounts, I don’t see hashtags as overly important in general. You can search a normal word or phrase and still find what you’re looking for. But, if you want to use them, then by all means, do so – just pick a few specific ones.

Now, if you’re not doing any of these things and your Twitter following isn’t growing, then I’d like to point you in the direction of this post. It’s pretty much the flip side of this post, and has 8 suggestions for how to grow your Twitter.

8 reasons why your Twitter following isn't growing

8 reasons why Twitter following isn't increasing
8 reasons you're not gaining followers on Twitter
Are you struggling to grow on Twitter? Check to see if you're making any of these 8 mistakes

What I’d like to know is: what encourages you to follow someone on Twitter, and what puts you off? Leave your thoughts in the comments.

It’s The Small Things That Matter [Guest Post by Nick]

It’s The Small Things That Matter [Guest Post by Nick]

What has been the most significant moment you’ve had at your place of employment? I don’t know if many of us stop to think about this. If we do, we probably don’t do it enough. Today’s guest writer, Nick, however, is about to share his with us.


You know how the saying goes. “It’s the small things that matter.”

I started my current job at the beginning of 2018. I work in a school for at-risk adolescents. Many of these children come from broken homes. Often these children speak of traumatic events such as divorce with an ease that shakes me to my core.

But that’s not what I’m here to talk to you about. I’ll be walking you through my proudest moment as an employee at this social service agency.

If any of you reading this have ever worked in a social service agency, or been helped by someone at a similar agency, then you would know that building rapport with clients is your #1 goal behind the safety of your client.

Building rapport with your client happens every second you are with them. From the way you look at them to holding up your end of an agreement with them. Each interaction serves to build a trusting relationship with your client to ensure productive and positive treatment.

Moving on to the student whom I’ll be talking about

Most people may be too afraid to admit something like this but here it goes: this student scared the CRAP out of me when I first started my job. After watching other interactions with employees and this student, I became anxious about when this student would choose to finally blow up on me.

Then it happened. One day at lunch, I said to the student that I thought they were fibbing to me about something they told me earlier that week. Something as small as that was enough to set them off. This student went from 0 to 100 in the matter of seconds.

The student was yelling in my face, causing a scene in front of other students, claiming they were going to leave school, and threatening harm to me. Mind you, I was still very new to this job. No one had ever spoken to me in this way before. I was speechless to say the least.

What did that interaction mean?

Little did I realize that interactions like that were simply a defense mechanism for this student. If I were to begin to argue back with this student, she would know I wasn’t a safe staff member. If I were to have given up in her and never interacted with her again, she would know that I couldn’t be trusted. I did neither of those things. I continued to treat her as I would with another student. Consistency is paramount for building rapport with students.

It is obvious this student has trust and attachment issues after realizing that their defense mechanism was yelling and cursing in someone’s face. What this translated to in everyday situations was her attempting to pick favorite staff with whom she would interact with. She would shut down and only talk/look at certain staff who had built rapport with her.

For months at this job, I knew I was not that staff. I would be cursed at if I attempted to help this student with a problem on their homework. I would get yelled at if I attempted to escort them to a different room.

Finally, as the school year was winding down and I had been at the school for 5 months, my most proud moment occurred.

This student asked me to take her for a walk in the hallway as a break from homework!

As stated before, it is just the small things, but I had attempted to take this student on walks before to no avail. But finally, I had succeeded! I had now built up enough of a trusting relationship with this student for them to finally accept help from me.

It's the small things that matter - guest post by Nick

The little things sometimes mean the most - guest post by Nick
What's the most significant moment you've had at work

Follow Nick

Blog: www.sensiblehomeliving.com

Twitter: www.twitter.com/sensiblehliving


I’d love to hear about any significant moments in your careers, so please leave them in the comments!

Make sure you read Emma’s beautiful guest post from last week, too!

11 of the Cutest Halloween Items on Etsy

11 of the Cutest Halloween Items on Etsy

Halloween and cute – two words that rarely go together. Except when you see babies dressed as pumpkins (oh my gosh.) ANYWAY, I’m too much of a wimp for a spooky Halloween, so I’m going for cute instead. Let me tell you, there are some adorable halloween items on Etsy!

Please be aware that the links included on this page are affiliate links. At no additional cost to you, I will earn a commission if you purchase the product through my link (yay!). 

Decorations

1. Handmade Halloween Cat Bunting

I’m going to do my best to not pick exclusively cat things, although it will be difficult. To be 100% truthful, I would have this up all year round. Not a fan of cats (errr, what)? There’s a bat version, too.

2. Set of 3 Pumpkin Candle Holders

Halloween is the perfect opportunity to dim the lights, set some candles going and make it cosy… I mean, creepy…

3. Personalised Family Halloween Print

If you’re a family who LOVES Halloween, this print would be great to bring out, year after year. There are 15 males characters and 15 female characters to select – each one sweeter than the next. Then, of course, the cherry on top – your family name so any visitors know: you are deadly (HAHA) serious about Halloween.

Skull and Pumpkin Halloween Decorations from LittlePencilDesign

Party Pieces

If you’re having a halloween party, there are plenty of things on Etsy to get you kitted out (for kids and grown-ups alike!)

4. Cat and Pumpkin Halloween Invitation

You’ve got to let people know about your get-together, and these invitations are just about the most adorable way to do that. You can either purchase this as a digital download and print as many as you need, or order the appropriate amount of printed cards.

5. Bat Shaped Halloween Paper Napkins

Halloween can get messy – especially if you have little people running around – so best to make sure you’ve got some napkins to hand to clean up.

6. Bat Halloween Cupcake Wrappers

Rustling up some creepy cakes? These cupcake cases would be the perfect finishing touch. They’re available in black, purple, green, orange or a mixed selection.

7. Halloween Photo Booth Props

Let’s not forget about those photo ops! Even the spiders in this pack are cute (and that says it all, if you ask me!)

Pumpkin Spice Club Pin Badge from LittlePencilDesign

Accessories

I’ve never been one to go all out for Halloween, but I do like to acknowledge it somehow. So, if you’re like me and you’re not feeling the whole costume vibe, here are two things you can wear to participate without going over the top.

8. Cute Boo T-shirt (Girls)

There are a few different variations of this, but I am loving the black one with orange text.

9. Ghost Necklace

At the time of writing this, there’s only a couple left so it may very well be sold out by now BUT it’s probably my favourite item on this list so it had to stay.

Bits and Bobs

10. Halloween Mystery Stationery Grab Bag

I first saw this on Beka’s blog and couldn’t resist buying one myself. It’s packed with fun halloween goodies – most of which look like lovable characters from a cartoon. All of the pictures in this post include items from this!

11. You’re Boo-tiful Mug

I genuinely said “aww!” out loud when I saw this. The ghost is absolutely adorable.

Halloween Mystery Bag from LittlePencilDesign

Need more inspiration and ideas? Check out Etsy’s Halloween page for all sorts of goodies!

11 of the cutest halloween items on Etsy

11 of the best Halloween items on Etsy
11 Halloween Must-Haves from Etsy
Why have a creepy halloween when you can have a cute one instead?

 

Celebrating Two Years Together with bakerdays

Celebrating Two Years Together with bakerdays

On Wednesday, Neal and I celebrated being together for two years. I gave Neal a cake from bakerdays, he got me some gorgeous roses and we spent the day together watching rubbish TV. It was wonderful.

The original plan was to go on holiday together. Sadly, Neal had to go away for work, and this was no longer an option. I’m hoping we will be able to do it at a later date. For now, it has been taken off the table.

But, I couldn’t let it pass by unnoticed. So, I ordered the Nuts About You cake because it’s ABSOLUTELY ADORABLE! Plus, one of the things I say to Neal is “I love you more than Nutella” (because that’s one of the highest compliments I can give.)

I was assured it would arrive on the Tuesday and, sure enough, it did! As it was made to fit through the letterbox, I didn’t even have to worry about being home. Plus, at 5 inches, it was the ideal size for the two of us.

Although, I was a little apprehensive about cake coming through the post. I was quite scared to open it in case it was a mash of crumbs and icing.

It turned up in perfect condition. The cake was in a gorgeous tin with a cute little card. I was particularly happy about this because it meant I didn’t have to do anything with it. I could just hand it over to Neal. Then help to eat it, of course.

It’s always about the details with me, so I loved the fact there was a tab to lift the cake out of the tin. The likely scenario otherwise would have been Neal and I staring at it, wondering how to get it out without ruining it.

Neal let out a little laugh when he opened it, so I knew it was a hit.

There were several flavours to choose from: traditional sponge, rich chocolate chip, lovely lemon drizzle, gluten wheat free sponge, dairy free and fabulous fruit.

Now, let’s be honest: the real reason I bought a cake was so I could have some, so I chose rich chocolate chip. But, the problem with cute cakes? You don’t want to eat them!

Neal did manage to persuade me to have a slice with a cup of tea, though.

Slice of bakerdays cake with cup of tea

The cake was very soft and very tasty. The icing was smooth, and not too sweet, which just made the whole thing perfect. Icing is my favourite part of a cake but I think there’s a thin line between tasty and sickly.

They nailed it.

Bakerdays Nuts About You

The cake costs £14.99 and there are larger sizes available for other prices. I had such a positive experience with bakerdays that I would absolutely order from them in the future. It was the perfect, personal way to recognise our anniversary, without spending a fortune. With so many designs to choose from, you can get one for pretty much any occasion. There is also next day delivery available if you order before 2pm!

Now for some sentimental, mushy stuff.

Roses from Neal

In the above picture is the roses from Neal – aren’t they absolutely beautiful?! Also, if you haven’t read about mine and Neal’s beginnings, it’s all in this post.

As you all presumably know by now, the past 9 months have been some of the hardest of my life, riddled with anxiety and plagued by depression. Neal has been wonderful throughout. 

Neal has understood when I’ve said I couldn’t face going out, but always gave me little nudges to try. He’s been patient with me when I’ve taken 5 steps forward, then 10 back. He’s been there after every counselling appointment. There have been times when he has had to remind me to take my medication.

It was Neal who encouraged me to leave a job which was making me miserable. He assured me he’d take care of things while I got back on my feet, and allow me some time to discover something I enjoy. Since I started blogging, he has motivated me, provided tech support and made countless cups of tea.

Neal has said, ever since day one, that he would do anything to make me happy. At the time, I thought he was just saying it because it was early days and he wanted to impress me (which worked, by the way). But he has always made good on that.

And the thing is, is that I know it must have been hard on him, too. I felt like a completely different person than when we met, and I felt guilty that this wasn’t what he signed up for.

He’s had to listen to me tear myself apart because I thought I was worthless, cry over not knowing what outfit to wear because I thought I looked horrible in all of them, and stress about the simplest situations because they seemed so overwhelming. I am regularly troubled by the fact he is covering the bills. Yet, he very rarely complains. Because of the incredible, wonderful, amazing man that he is, he has done nothing but love and adore me regardless.

My taste in men has been notoriously bad until 2 years ago but I finally got it right. When he asked me to be his girlfriend, I had no idea how things were going to turn out. I can honestly say, I am more in love with him than I have ever been, and more than I ever could have imagined. Every single day, he manages to make my heart a little bit fuller, my head a bit stronger and my life a little brighter. 

Whatever the future holds, I know I’m going to have the best man by my side. There isn’t a day goes by when I don’t think about how incredibly lucky I am.

Celebrating Two Years Together with bakerdays

Celebrating Two Years Together
Our Two Year Anniversary
Celebrating Our Two Year Anniversary with bakerdays
bakerdays were kind enough to send the cake to me as a gift. However, all thoughts and views expressed here are my own.

Shining A Light On Darkness [Guest Post by Emma]

Shining A Light On Darkness [Guest Post by Emma]

Today’s guest post is by aspiring writer and all-around lovely lady, Emma. I feel her submission proves one thing to be true: when the going gets tough, the tough get going.

Enjoy!


In line with the positive themes of her blog, Ruth has stipulated that guest blogs must be uplifting and similarly positive…….

I’ll be honest, this threw me a little. The last few years of my life have been the darkest I’ve ever experienced. Since I had my son in 2013 I’ve suffered with PND, miscarriage and redundancy, and amongst all of this we also picked up our lives in London and moved back home to Lincolnshire.

Whilst this has been fantastic in terms of family support, it’s also served to remind me of my old insecurities. The great thing about moving elsewhere is the security of anonymity. You can be whoever you want to be, leaving the past firmly planted behind you.

When you’re back in your hometown everyone believes they know you and it’s wearing on your own sense of identity, especially when you’re feeling so unbelievably lost already. Everything I knew about myself was slowly eroded away over those few years, shattering my sense of self and leaving me to collect the debris to try piece myself together again.

But, I became determined that I would put together a version of myself that was honest and true. A version that would be who I really was rather than a people pleasing sculpture, reminiscent of me, but vitally missing those parts that really made me myself.

This is where it becomes more positive – I promise!

After the birth of my daughter last year, I was given the gift of time. Time to enjoy my children, time to consider who I was and what I wanted. I took every negative feeling I had felt and had a long period of reflection. I considered where I had been, what I had learned and most importantly what did I want to do from here on out.

As I saw it, I had two options. I’d worked in HR for a few years and so I could build on this experience and study for my CIPD. This was my sensible, safe option. The other; I could become a writer. This option made my heart sing and my soul shake with excitement. For the first time; however crazy, however implausible – I felt as if I was on the right path.

After I made the decision everything has literally fallen at my feet, even the randomly selected day I’d booked my daughter in at the local nursery when she was born (when at the time I was jobless and had no clue what I was doing in life!) just happens to be the teaching day at the university where I have been accepted to study an MA in Creative Writing.

My Mum has always had a saying which she loves to bandy around during moments of crisis; “Everything happens for a reason”. Much of the time she has been right (annoyingly!) and I’ve managed to find the good in a bad situation. But, the experiences I’d had most recently, those experiences which had been so utterly life changing; I couldn’t see any reason in.

Until now.

My life had always been pretty idyllic. I’ve been incredibly blessed. I mean, I’ve had crappy days, weeks and even months, but on the whole I had led an uneventful existence. Since childhood I’ve loved to write stories. I had a wild, vivid imagination and a thirst for knowledge, but whilst I grew older, my stories still seemed childish. They lacked something vital. I had no range of experience, no understanding of darkness to create any real, relatable conflict for my characters.

Then the darkness I’d been seeking found me and my writing stopped completely. No stories. No characters. Just emptiness. The swirl of black fog within me stole my release leaving me stranded and battling to live.

But I’m fighting back.

I’m staking a claim in the desperate pain I’ve survived, I’m owning it and channelling it into my dream. I know now that I’m meant to be a writer, just as I know that I’m meant to write about my experiences. If I can help one other woman pull herself from the abyss like I did – that will be my reward.

Everything really does happen for a reason. Sometimes you just need to search inside yourself and take a few risks to find it.

Shining a light on darkness

Shining a light on darkness
There can be light in the dark - Guest post by Emma
Light in the dark: Everything happens for a reason - click to read about Emma's journey to becoming a writer

You can find Emma in the following places.

Blog: www.emma-r.com

Twitter: www.twitter.com/rowsonemma1

Instagram: www.instagram.com/emmar_0113

Pinterest: www.pinterest.co.uk/emmarowson01


I got to be honest – these guest posts are so good, I’m wondering if I should abandon ship and let you guys take over!

Fancy reading another? Here’s last week’s guest post from Annie!