Blogging goals – great when you meet them, a nightmare if you don’t. I am particularly hard on myself if I don’t achieve my goals. My thoughts seem to spiral and I end up feeling like a failure. I suppose you could say I’m writing this as much as a reminder for myself as anything else!
The end of the month seems to be a common time to reflect on blogging goals. All being well, you nailed it! If, on the other hand, you didn’t, then this post is for you.
Let’s take a look at three steps you can take to handle not meeting your blogging goals.
Step one: acceptance.
Know it’s okay to not meet your goals sometimes. Beating yourself up about it is counterproductive. If you put all of your energy into that, you’re not going to want to do anything else! You’re telling me you’d rather sit there and mope than get back up and make it happen? …Yeah, okay, me too sometimes. But, take a moment, admit it sucks and then move on.
You may not have achieved your goals in the timeframe you wanted, but it doesn’t mean you never will. It just means waiting a little longer to do that happy dance.
I can tell you one thing I know won’t help you achieve them and that’s a whole heap of negative self talk. In the moment, I realise it’s hard not to, especially if that’s a habit you’re accustomed to.
This is where step two comes in.
Step two: assessment.
Did you meet some of your goals and not the others? If so, then take a second to celebrate the ones you did! I have a tendency to fixate on where I’ve gone wrong rather than what I’ve done right. If that sounds familiar, please try and give yourself some credit. I even go as far as to say out loud: “right, I didn’t achieve x and y but I DID achieve z!”
If you haven’t achieved any of your goals, ask yourself WHY you didn’t. Be objective. Consider the following questions.
Were your goals too big/vague?
I’m all for being ambitious, but sometimes, they need to be broken down into manageable chunks. If it’s a regular occurrence that you’re not meeting your goals, this is highly likely to be the reason why.
I have monthly and weekly goals which are then broken into my daily to do lists. It may seem excessive, but it really works for me. If you’re making monthly blogging goals, I’d definitely encourage you to at least split them up into weekly objectives, too. This makes it seem much less overwhelming.
Were you having a rough time?
Mental health wobbles are one of the top causes of a hiccup in my productivity. My brain seems to shut down. I can’t think straight. Consequently, I can’t get much done.
Unfortunately, this does send me down a nasty route of being unnecessarily hard on myself. Occasionally, this sometimes reaches the point of me wanting to give up my blog altogether, which is irrational and unreasonable. You have to quickly stop any of those thoughts in their tracks.
If you’ve been struggling, it stands to reason that you may not have accomplished as much as you wanted to. That’s okay! Don’t allow it to escalate further by then punishing yourself about it, too.
Invest some time in self care. Rest, recharge and regroup.
Did something else come up?
You’ve got your goals all planned out, then life throws a curveball in your path. Sometimes, things come up. You can’t plan for them. They just happen. Often, this means our blogging goals have to be put on the back burner while other things take priority.
Frustrating as these situations are, it’s just the way it goes sometimes. There’s absolutely nothing wrong with it. If you’ve had to prioritise another area of your life, that’s no reason to feel like a failure.
Even in the context of blogging, you may have focused more on one area than another – even without realising it. The truth in all areas of blogging is that you get out what you put in. Naturally, no one can be present on all platforms at once. So, if you’ve been spending more time on Instagram, your Twitter growth may have struggled because of it.
Was it actually in your control?
Scrolling through social media, I see a lot of people feeling down in the dumps because they didn’t get a certain amount of views, or they’re just shy of a set follower count. I have no issue with anyone making goals on this basis, but remember that there’s only so much you can do.
Blogging views can vary a lot from one month to the next. Sometimes, the more I try to gain followers on Twitter or Instagram, the less I get. I actually gain more in some months when I barely tweet at all!
By all means, give yourself a guideline, but don’t stress too much if you fall short.
Were you procrastinating?
If all the other possibilities are out, then it is time to take a look at yourself. No, not because you’re useless, but perhaps you weren’t as proactive as you should have been. With that comes more questions.
If you’re aware you were procrastinating, it’s important to identify the reasons. This could come back to your goals being too large, or the fact you were having a rough time. Perhaps you’re struggling with blogger’s block and feeling fed up. There can be all sorts of reasons and not a single one is because you’re a lost cause – I promise!
Have a think about why you maybe haven’t been as enthusiastic as usual and act accordingly.
Step three: action.
The most important thing is that you don’t allow a setback to keep you down. You need to revise your plans and get ready to smash your goals next time around.
If you don’t already, you could try writing out your goals and plan of attack in a notebook. This way, you can come back to it if you begin to lose focus.
Maybe you need to try a different approach altogether, as your current goal setting method isn’t working for you. My blogging buddy, Rebekah, has a fantastic post about creating smart goals you’ll stick to.
If you’ve got a lot on your plate, consider if taking a break could be beneficial. Even if it’s just a few days or a week while you regain some balance.
To conclude, I think blogging goals are important to keep a sense of direction. Nevertheless, if they continually make you feel down, it could be good to take a break from making them. Just blog for the fun of it instead!
Otherwise, stick with it. It’s easy to forget that, at some point or another, everyone misses the mark when it comes to their blogging goals. I love seeing people celebrating their milestones on social media but it can be difficult when you haven’t. Don’t let it cloud your judgment. It’ll be your turn soon enough!